South End Active members are up close to the action, situated in section 17 at AAMI Park. The South End contributes to the best match day atmosphere in the country! 

Entitlements: 

- Access to 13 ALM home matches 

- Involvement with our South End active support 

- Behind the goals (section 17) 

- Access to the Pick your Pack Store

- Access to Member Rewards program 

- 10% off merchandise 

- Exclusive access to Victory news, competitions and events 

- Priority access to finals ticketing (when Melbourne Victory competes) 

- Discount to school holiday clinics